PrODUCTS

The average American spends $1,500 a year on products that relate to their drugs and conditions at 65% gross margin.  There are 22 people between the manufacturers and the patient, each increasing prices incrementally.

Our aim is to facilitate a direct manufacturer-to-patient relationship, resulting in lower prices for the consumer and higher margins for the manufacturer.  We are adding thousands of products on to our platform – OTC, DME, nutraceuticals, vitamins, orthopedic, natural, optical, etc. – and are in discussions with several specialized and strategic product partners.

Our goal is to be cheaper than CVS and Walgreens, competitive with Amazon, and offer a Rewards program that reduces the user’s cost of healthcare.

Strategic Product Partners

The principle of being a Strategic Product Partner (SPP) is to seamlessly integrate their products within our environment to drive sales from all our users. This is not a one-off market campaign, but multi-faceted and continuous.

Integration

Our technical team works with the partner to ensure seamless integration of their products throughout our platform. The partner provides the content and pricing information and, where appropriate, we can map the products to relevant medications and conditions.

• Creation of a store front for all their products

• Mapping of products to conditions and medications. See these examples:

  • Heart Disease - https://www.rxspark.com/major-conditions/heart-disease

  • Diabetes - https://www.rxspark.com/conditions/type-2-diabetes-mellitus

Marketing

This is how we will market to our various user bases:

• Health Information Hub:

  • SSP content will be added to our Health Information Hub

  • Relevant content will be included in our regular branded newsletters and blogs sent out to all our users, from all sites

• Strategic Data Partner – HMT

  • 74 million double opted-in users, who have completed a healthcare questionnaire

• Targeted Marketing – consisting of a range of the following elements:

  • Drip feed email campaign

  • Social media posts

  • Digital ads

  • Videos

  • Advertorial

  • Re-targeting

  Iterative analysis of open rates / click through rates, conversions, etc. is used to allow us to modify the message, and repeat the marketing effort

• White Label – We would market SPP to all our users, for example, on the following platforms:

  • NASCAR (www.quixrx.com ) – 70 million fans

  • Lionsgate (www.lionsgaterx.com) – they own Netflix and On-Demand

• Enterprise Program – We would market via our healthcare professional networks

  • Doctor Network to all their patients

  • Dental Network to all their patients

  • Chiropractor network – check out www.chirosrx.com

Contact us for more information.