Med Tech

PrODUCTS

The average American spends $1,500 a year on products that relate to their drugs and conditions at 65% gross margin.  There are 22 people between the manufacturers/suppliers and the patient, each increasing prices incrementally.

Our aim is to facilitate a direct supplier-to-consumer relationship, resulting in lower prices for the consumer and higher margins for the supplier.  We are adding thousands of products on to our platform – OTC, DME, nutraceuticals, vitamins, orthopedic, natural, optical, etc. – and are in discussions with several specialized Strategic Product Partners (SPPs).

In line with our mission to make healthcare more affordable, we are seeking product supply partners that can compete on price with CVS, Walgreens and Amazon. Our Rewards program further meets our affordability goal, and encourages repeat purchases on our platform.




Product Partners

The principle of being a product partner is the seamless integration of their products within our environment to drive sales from all our users. This is not a one-off marketing campaign, but is multi-faceted and continuous.

Large Product Partners

We work with product partners that have hundreds of products. Integration into our platform and the associated marketing elements, comes with a cost, which is reimbursed from commissions on the product sales.

Medtech Partners

The integration and marketing costs could be prohibitive, for some companies. These companies have great products and solve a great need within the healthcare community. But without large reach and extensive visibility, they may struggle.

 We can help.

  • We have created a vertical category called medtech

  • We have created a mechanism for these companies to be easily incorporated into our platform

  • Approved medtech companies can easily add their products on the platform, and we take care of the integration and marketing

Integration

Our technical team works with the product partner to ensure seamless integration of their products throughout our platform. The partner provides the content and pricing information and, where appropriate, map the products to relevant medications and conditions.

Reach

  • Strategic Data Partner

    • 74 million users that have double opted-in and have completed a healthcare questionnaire

    • Examples:

      • Weight loss – 23.6 million

      • Arthritis – 11.2 million

      • Diabetes – 7.1 million

      • Cat owners – 44 million

      • Dog owners – 36 million

    • Targeted Marketing – consisting of a range of the following elements:

      • Digital ads

      • Social media posts

      • Drip feed email campaign

      • Videos

      • Advertorial

    • Retargeting

      • Iterative analysis of open rates / click through rates, conversions, etc. is used to allow us to modify the message, and repeat the marketing effort

  • White Label – We would market SPPs to all our users, for example, on the following platforms:

  • Stark Law Compliant Shop – We can market to patients via our healthcare professional networks.

    • Doctors are not allowed to promote a third-party company to the patients and receive a benefit from that company – this breaks Stark Law.

    • Henry Schein, one of our strategic partners, has an approved solution, and RxSpark has developed the technology to build a Stark-compliant shop.

    • This unique technology enables doctors to promote the shop to their patients and earn from their sales.

  • Access to Doctors – We are working with the following groups:

    • Doctors – 250,000

    • Dentists – 180,000

    • Chiropractors - 60,000 (check out www.chirosrx.com)

    • These healthcare professionals each have approximately 2,000 patients

Contact us for more information.